Table of Content 目录
Executive summary 执行摘要
Background 背景
Strategy and Resource Management 战略和资源管理
Understanding the role of power in a strategy 了解权力在战略中的作用
Strategy and action work together 战略和行动共同作用
The dynamics of competitive advantage 竞争优势的动态
Strategic thinking mindset 战略思维定势
Change is inevitable 改变是不可避免的
Conclusion and Recommendation 结论和建议
References 参考文献
Appendix 附录
Executive summary 执行摘要
This brief examines the advice that Richard Rumelt promotes in his book. Among the selected issues that the brief addresses including the role of resource management in strategy development and implementation, gaining power when developing strategy, and the relationship between strategy and organized actions in businesses and organizations. The brief also offers advice on the dynamics of competitive advantage, as well as the need for senior managers and leaders in businesses to develop a strategic thinking mindset. Importantly, the advice in this brief is not limited a specific industry but rather can be applied in any industry and achieve the desired results.
这篇简介探讨了理查德·鲁梅尔特在书中提出的建议。在简要介绍的选定问题中,包括资源管理在战略制定和实施中的作用、在制定战略时获得权力,以及战略与企业和组织中有组织的行动之间的关系。该简介还提供了竞争优势动态方面的建议,以及企业管理人员和发展战略思维的必要性。重要的是,本简介中的建议并不局限于某一特定行业,而是可以应用于任何行业并达到预期效果。
Background 出身背景
The 21st century continues to witness significant shifts in the corporate world. Whereas some of the firms that have gone through these changes managed to rising to the top of their echelon, others have found their way to the bottom of the ladder. With this in mind, researchers and scholars have invested heavily in seeking to understand how businesses can develop strategies that will enable them to remain afloat and relevant in their respective fields. While this is the case, most of these proposed strategies in these researchers and scholars’ work follow the traditional approach to doing businesses and as such, they are incapable of helping businesses in the 21st century address their needs. Rumelt (2011) overcomes these limitations in his work by exploring not only the strategies that businesses can adopt in the modern corporate environment but also explores the actual processes of developing these strategies. He thus explores both the good and bad strategies as well as proposes way through which businesses can gain an edge over their competitors in the market through strategic approaches.
21世纪企业界继续发生重大变化。虽然一些经历了这些变化的公司成功地上升到了他们的梯队的顶端,但其他的公司已经找到了他们的路,走到了阶梯的底部。考虑到这一点,研究人员和学者投入巨资,试图了解企业如何制定战略,使其能够在各自的领域保持活力和相关性。尽管如此,这些研究人员和学者工作中提出的大多数战略都遵循传统的商业方法,因此,它们无法帮助21世纪的企业满足其需求。Rumelt(2011)在他的工作中克服了这些局限性,不仅探索了企业在现代企业环境中可以采用的战略,还探索了制定这些战略的实际过程。因此,他探讨了好的和坏的战略,并提出了企业通过战略方法在市场上获得竞争优势的方法。